What makes somebody more appealing than somebody else? I have no idea. ''Dancing kind of showed me that from a business standpoint I`m a marketable person. ''My mom is struggling to pay her mortgage, and that`s what this is all about for me. He figured the exposure couldn`t hurt, but even so, he checked with his mother before going ahead. With his career foundering in California, he decided the time was right to take the plunge. While on the East Coast he had toyed with the idea of posing nude for Playgirl. I don`t mind entertaining on stage, but the social aspect of it all doesn`t interest me.'' ''I was supposed to work for six months for 6 and 7 bucks an hour just playing with women, just teasing women all night. HE MOVED to Southern California last January to take a job as a host at a male exotic dancing nightclub.

They never really hurt us, but one of the guys had teeth marks on the rear end. ''We`ve gone out into the crowds and just had things ripped right off us. about $200 a night in tips on top of a salary of $140-the dancers earned it. He quit college before his senior year and traveled an eight-state East Coast circuit of nightclubs and VFW halls stripping for wild crowds of women.

Since then his world has been filled with women. I`ve got good rhythm, but I`m not a dancer dancer. The girls think that I`m a fantastic dancer. HE WORKED his way through school as a cook in a pizza parlor until some college girlfriends encouraged him to try male exotic dancing, although he His parents have divorced since, and Rally has seen his father only once in the last 10 years. His father kicked him out shortly after he returned home and never has forgiven him for leaving the military academy. Every Sunday the family went to church all together. ''As I look at it now I just wasn`t prepared,'' he says. He lasted a month in the academy before he dropped out, headed home and enrolled in a technical college near Leesburg. Vice president of the senior class, president of the Latin Club and all-round model kid, he received an appointment to the United States Air Force Academy in Colorado Springs. He had a midnight curfew on his two dates in high school to the junior and senior proms. THE SECOND of five sons, Rally was raised in a household in which smoking and beer drinking were forbidden.

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